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CRUISE PLANNERS HONORED WITH TRAVEL AGENCY OF THE YEAR AWARD  

Award presented at American Express annual conference in Phoenix, Arizona

CORAL SPRINGS, Fla. – November 19, 2010 – Cruise Planners/American Express, the nation's largest home-based travel agent franchise network in the cruise industry, was named 2010 Travel Agency of the Year by American Express at the company’s annual U.S. Representative Network Conference in Phoenix, Arizona held earlier this fall.

Michelle Fee, CEO and co-founder of Cruise Planners/American Express, accepted the honor from Ellen Bettridge, vice president of the American Express U.S. Retail Travel Network. Every year, American Express honors a top travel agency that showcases superlative representation of the company’s travel brand in client support, business growth and advancement. Cruise Planners has been a part of the American Express Travel Representative Network for the past five years.

“To be recognized as agency of the year by American Express is an absolute honor for us because that is the goal of each home-based agent across the U.S. – to be a travel specialist that the consumer can trust and depend on when it comes to creating their perfect getaway,” said Fee. “We are proud of this award and look forward to another successful year of partnership with American Express.”

In 2010 Cruise Planners has been recognized with awards reflecting its dedication to corporate partnerships and support to the travel industry. Earlier this year, the company was named Platinum Circle member by Viking River Cruises indentifying Cruise Planners as one of Viking’s very best sales producers. In addition, the company received the “Globe Award” from American Express Vacations, earned the Globus “Top Producing Premier Partner” award and was recognized in Oceana Cruises’ Cruise Connoisseur Club.

About Cruise Planners/American Express

Cruise Planners, an American Express Travel Services Representative, is the largest home-based travel agent network in the cruise industry with more than 700 franchise owners across the country that independently book cruises and associated travel. Named No.1 Cruise Tour / Travel Agency by Entrepreneur magazine for the past seven years, Cruise Planners positions franchise owners for success by providing them with innovating marketing, booking and lead-generating tools as well as professional development and hands-on training with the industry's top executives. 

Headquartered in Coral Springs, Fla., Cruise Planners has achieved top producer status with every major cruise line. Accolades include Royal Caribbean International Home-based Partner of the Year (2007 - 2009); Regent Seven Seas Cruises Top Producer (2009); and American Express Travel Representative Excellence Awards (2004 - 2009). For more general information, please visit www.cruiseplannersfranchise.com.

Media Contact:

Holly Zawyer / Deseraé E. del Campo

Cheryl Andrews Marketing

P: 305-444-4033

holly@cam-pr.com / deserae@cam-pr.com