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Cruise Planners–American Express Travel Names Two New Directors to Management Team

July 20th 2015

Cruise Planners - American Express Travel, the nation’s largest home-based travel agent franchise network in the travel industry, is pleased to announce that Caitlin Murphy has joined the award-winning team as Director of Public Relations and Danielle Spano has been promoted to Director of Marketing.

     cm     Murphy will manage the day-to-day public relations efforts for Cruise Planners and will be de dedicated full time to media relations, executive visibility, reputation management and franchise development in this newly-created role.            

Murphy has previously worked at top PR and social media agencies executing strategic public relations and integrated social media and digital campaigns for consumer brands, in-house on a global team’s crisis management team and in various roles within the travel industry. 

Her experience spans companies such as Cheryl Andrews Marketing in Coral Gables, Fla.; Mullen in Winston-Salem, N.C.; and Planit in Baltimore, Md.    

Murphy graduated Magna Cum Laude from University of Florida with a degree in public relations and a minor in business administration and has been awarded the Professional Promise Award by Florida Public Relations Association.

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Danielle Spano was recently promoted to Director of Marketing, managing the award-winning marketing department focusing on the brand’s design, printed collateral, direct mail, and creative digital campaigns to promote the brand and its preferred suppliers. 

Spano earned a Master of Business Administration degree in marketing from Florida Atlantic University with a Bachelor of Science degree in marketing from University of Central Florida. 
 

Her industry experience spans both travel agent and consumer marketing, having worked for cruise lines such as Regent Seven Seas Cruises and Voyages to Antiquity.

As with all Cruise Planners’ Home Office team members, both Murphy and Spano will be an internal resource for the more than 800 Cruise Planners franchisees through the business development team. In 2012, Cruise Planners won nine Magellan Awards and in 2013, won 11 Magellan Awards, further solidifying the brand’s marketing prowess in the industry.


Join the fun and connect with Cruise Planners–American Express Travel, follow us at @Cruisitude and our Facebook page www.facebook.com/CruisePlannersAmEx.
Categories: Press Releases

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